News & Analysis as of

Trademarks › Sponsors

A Trademark is a legally registered distinctive mark or sign which identifies goods, products or services that originate or are associated with a particular person or enterprise . A typical example of a trademark... more +
A Trademark is a legally registered distinctive mark or sign which identifies goods, products or services that originate or are associated with a particular person or enterprise . A typical example of a trademark would be a company's logo such as the Nike "Check" or McDonald's "Golden Arches."  less -
Kaufman & Canoles

K&C Sports & Entertainment Law Weekly Roundup - July 2024 #5

Kaufman & Canoles on

The Pennsylvania Supreme Court has granted a limited appeal in Pittsburgh’s challenge to a Pennsylvania court ruling that the city’s tax on visiting athletes and performers is unconstitutional. ...more

Knobbe Martens

Olympics Advertising – Don’t be Ambushed by Rule 40

Knobbe Martens on

The Olympics are coming! Now is a good time for brand owners who are planning promotional activities related to the Olympic games, or have endorsement agreements with Olympic athletes, to review the rules and make sure they...more

Arnall Golden Gregory LLP

Top 10 Legal Considerations for Esports Players and Teams

Arnall Golden Gregory LLP on

In recent years, the world of esports has transformed from a niche subculture of competitive video game players into a global phenomenon of international tournaments, attracting millions of fans and generating substantial...more

Miller Canfield

F1 Team Sues Former Principal Over Personal Photographs Displaying Team Trademarks in Memoir

Miller Canfield on

Earlier this year, the Haas F1 Team announced it would compete in the 2024 Formula One Championship without the leadership of its former principal Guenther Steiner. Following this separation, Steiner sued his former team for...more

Dunlap Bennett & Ludwig PLLC

Can We Stop Pretending That the 7th Circuit Doesn’t Love New Kids on the Block?

Dunlap Bennett & Ludwig PLLC on

In 1992, the Ninth Circuit Court of Appeals codified the doctrine of “nominative fair use” of another’s trademark, in the case of New Kids on the Block (“New Kids”) versus News America Publishing, Inc. In the case, New Kids...more

Kilpatrick

NCAA Interim NIL Policy: Sponsoring College Athletes – What You Need to Know About NIL Regulations

Kilpatrick on

If your marketing team has yet to come to you with questions about the legal issues involved with sponsoring college athletes, they probably will shortly. What was once a slow-drip evolution of state legislatures gradually...more

Smart & Biggar

Playing with Fire? Ambush marketing and the Olympic Games

Smart & Biggar on

The Tokyo 2020 Olympic Summer Games officially kick-off today. Taking place a year later than scheduled as a result of the pandemic, and amid no small amount of controversy, the Games will look a little different than...more

Snell & Wilmer

Webcast Title Using Trademarks of Another Deemed Nominative Fair Use

Snell & Wilmer on

The Ninth Circuit Court of Appeals recently held that the title of a webcast, which included two trademarks belonging to another party, constituted nominative fair use, which protected the defendants from trademark...more

Jaburg Wilk

Fair Enough: The “Fair Use” Defense to Trademark Infringement

Jaburg Wilk on

In the context of trademarks, “fair use” is the term given to the use of someone else’s trademark in a way that will not subject the user to liability for infringing the owner’s rights. Fair use is a defense to a claim of...more

Sterne, Kessler, Goldstein & Fox P.L.L.C.

MarkIt to Market® | May 2017

Sterne, Kessler, Goldstein & Fox P.L.L.C. on

The May 2017 issue of Sterne Kessler's MarkIt to Market® discusses social media influencers' disclosure of material connections, business transfer clauses, and lists the new gTLD Sunrise periods. ...more

McAfee & Taft

Sponsorship Agreements: Creating a win-win for businesses and advertisers

McAfee & Taft on

Sponsorships are not only a revenue generator for businesses, but a powerful way of boosting the visibility of brands. It’s why major stadiums and venues often bear the logo of a leading brand, or why you’ll see a soft drink...more

Butler Snow LLP

The Water in Rio Isn’t the Only Thing to Worry About – So Are Olympic Hashtags

Butler Snow LLP on

Social media is buzzing with Olympic hashtags, particularly #Rio2016 and #TeamUSA. But the U.S. Olympic Committee (USOC) is cracking down on hashtag use by companies without Olympic sponsorship deals, calling it “ambush...more

12 Results
 / 
View per page
Page: of 1

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:
Sign up Log in
*By using the service, you signify your acceptance of JD Supra's Privacy Policy.
- hide
- hide