News & Analysis as of September 14, 2024

Marketing Perspectives

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How to Prioritize Marketing and BD Activities at a Mid-Sized Law Firm: Office Hours with Laura Hudson (Pt. 1 of 2)

JD Supra Perspectives on 5/28/2024

One of two updates, Paul Ryplewski recaps a recent 'Office Hours' session with longtime JD Supra friend and client, Laura Hudson, CMO at Ward and Smith....more

Legal Prompt Engineering: Fast Becoming the Important AI Skill in Legal Services

JD Supra Perspectives on 4/11/2024

AI's capabilities are vast – however, to harness its capabilities fully, lawyers must become adept in the art of prompt engineering....more

Marketing the Marketers – 5 Content Takeaways from a JD Supra 'Office Hours' Featuring Firesign | Enlightened Legal Marketing

JD Supra Perspectives on 7/25/2023

Five content marketing and strategy takeaways from a recent JD Supra client training session with Katherine Hollar Barnard and Hailey Kawecki of Firesign Enlightened Legal Marketing....more

Bolstering Business Development Culture and Revenue at the Law Firm with Mandy Hicks – Market Leaders Podcast

The Market Leaders Podcast on 9/16/2020

Join David Ackert as he interviews Mandy Hicks, Director of Marketing and Communication at English, Lucas, Priest & Owsley, in this episode of the Market Leaders Podcast. Tune in to hear them discuss: • How Mandy Hicks...more

Why Your Firm Needs JD Supra to Extend the Reach of Your Content

Stefanie Marrone Consulting on 9/30/2019

JD Supra enables law firms and their lawyers to see the true value of producing thought leadership. Stefanie Marrone explains how....more

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