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Business Development Strategic Planning

Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and... more +
Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and others with deep experience in biz dev for legal professionals  less -
Leopard Solutions

Leveraging Alumni Networks: A Strategic Asset for Law Firm Business Development

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Law firms, particularly in Big Law, are increasingly recognizing the value of their alumni networks as strategic assets for business development and long-term growth. The rise of alumni and career coaching programs, as...more

Purpose Legal

The Mazares Method: Asking for Help is a Sign of Strength

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Asking for help in business (and in life) is a sign of strength. It demonstrates confidence, leadership, and a commitment to teamwork. It is also a selfless act. I have learned this in over 45 years as a business leader. ...more

Falcon Rappaport & Berkman LLP

Five Critical Mistakes to Avoid in Purpose-Driven Businesses

So, you’re very excited. You’re about to launch a new purpose-driven company. Or maybe you have one, but something just doesn’t seem to be working the way you’d like. Here are five critical mistakes to avoid with your new or...more

International Lawyers Network

Adapting Networking Strategies for the Post-Pandemic Era

The landscape of networking has shifted significantly in recent years, driven in large part by the pandemic. This period has accelerated changes that were already underway, such as the rise of virtual meetings, remote work,...more

Leopard Solutions

Data-Driven Business Development for Mid-Size Law Firms: Building Success Through Client Relationships, Referrals, and Strategic...

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In today’s competitive legal market, mid-size law firms face unique challenges and opportunities when it comes to business development. Unlike larger firms, mid-size practices must balance personalized service with the...more

Passle

Joe Green & Monica Rodriguez Kuniyoshi on Integrating Generative AI with Your Experts: Passle CMO Series Live Podcast

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In this special edition of the CMO Series Podcast, host Ali Bone is joined by Joe Green, Chief Innovation Officer, and Monica Rodriguez Kuniyoshi, Chief Marketing Officer of Gunderson Dettmer, for an insightful discussion on...more

The Market Leaders Podcast

Episode 97: Breaking Down Silos: Achieving Cohesion in Law Firms with Guest Kate Stoddard

In this episode of the Market Leaders Podcast, host David Ackert sits down with Kate Stoddard, Chief Marketing Officer at Kelley Drye & Warren, to explore the pervasive issue of siloing within law firms and how to overcome...more

Hsu Untied (by Richard Hsu)

Hsu Untied interview with Chad Shear, Partner at Cooley

An interview with Chad Shear, Partner at Cooley by Richard Hsu...more

LawVision

Hiring Sales Professionals at Law Firms:  An Inside Account of the First & Most Successful Implementation

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In recent blog posts, we mentioned many law firms are once again considering forming sales forces.  And we also opined that sales professionals at a law firm is a concept that can work. That’s why we were so honored by the...more

Omnizant

SWOT Analysis for Law Firms

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SWOT is not just a fancy business acronym—it is a powerful yet straightforward framework for understanding and elevating your law firm. If you’re like a lot of lawyers, you may have launched your solo firm after spending...more

Passle

How to Build Your Website with a Unique Point of Difference - Episode 4 of Passle's CMO Series Digital Masterclass

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A professional services firm's website is more than just a brochure; it's the storefront for showcasing the expertise and credibility of its professionals. In Episode 4 of the CMO Series Digital Masterclass, we dive deep...more

International Lawyers Network

Overcoming Networking Challenges in a Hybrid World: Tips for Business Lawyers

The shift to virtual and hybrid networking has brought both opportunities and challenges for business lawyers. While virtual connections can broaden your reach, they also come with unique difficulties, such as screen fatigue...more

Ankura

Transforming Merchandise Planning with Ankura

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In the dynamic world of merchandise planning, many companies have long relied on the versatility and user-friendliness of Microsoft Excel. However, as organizations expand, the manual processes and limited data handling...more

Furia Rubel Communications, Inc.

Taking the Pulse of the Legal Industry Using High-Level Data: On Record PR

In this episode of On Record PR, Gina Rubel goes on record with Mike Abbott, Head of The Thomson Reuters Institute, to discuss how data and market insights are key to crafting effective law firm strategy in an ever-changing...more

IR Global

Client Onboarding: A 4-Stage Process

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An Accounting business based in Perth, Australia is taking on a lot of new Clients. That’s good… but they weren’t doing a great job of onboarding these new Clients. So they revisited and documented processes related to...more

Omnizant

Understanding (and Watching) Your Competition

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Don’t jump off a cliff, even if you think your competitors are magically reaching prospects just over the edge. In reality, your firm’s path to success probably doesn’t follow the same road as your competitors, even if you...more

Passle

Tim Mullane of Wilson Elser on How to Align Budgets with Your Firm’s Growth Strategy - Passle's CMO Series Podcast

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Law firm budgets are under increasing scrutiny as firms face pressure to maximize efficiency, adapt to changing market conditions, and deliver more value to clients. For CMOs, understanding and aligning the marketing budget...more

Passle

Introducing CMO Series Digital Masterclass: Elevating Your Firm's Digital Presence

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Welcome to the CMO Series Digital Masterclass, an exciting new sub-series of the CMO Series Podcast. This masterclass is designed to help professional services marketers build world-class digital platforms that enhance their...more

Jaburg Wilk

Be On Time, Every Time!

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Poor time management limits success more than people realize it does. The people you work for, whether bosses or clients, will notice if you show up late or miss a deadline. When you do, it reflects poorly on you and your...more

Passle

Lee Grunnell of Womble Bond Dickinson on The Importance Of Advertising in Professional Services - Episode 150 of the Passle CMO...

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In the world of B2B professional services, advertising is frequently one of the least utilized marketing tools. Earlier this year, Thompson Reuters published their "State of Global Legal Marketing & BD" report, revealing that...more

Passle

Paul Askew of Withersworldwide on Why Legal Marketing Needs to Get Personal - Passle's CMO Series Podcast EP149

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Authentic, human-centred stories have long been a staple in B2C marketing, but they’re much less common in the world of professional services. As digital media rises, the fast-paced nature of the media landscape and...more

Jaburg Wilk

Not Making a Decision Is Making a Decision

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Groups frequently make decisions. Even not making a decision is making a decision. Many decisions are minor, while others have major consequences. And all of us make decisions all the time. This fundamental covers the...more

Jaburg Wilk

Acceptance is Key

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Acceptance is hard. At times it is easier, but it is always a process. Frequently it revolves around a change. And we all have varying degrees of change tolerance. Our recent move tested both the ability to manage change...more

Epiq

Biggest Challenges for Law Firm Marketers

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Marketing plays a more pivotal role today than ever before in driving success for law firms. But in a very conservative industry, an effective approach to fostering growth must be thoughtful and strategic....more

Copo Strategies + Law Firm Editorial Service

Keep your thought leadership fresh by making it nonperishable

In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains why lawyers need to make their thought leadership nonperishable if they want it to endure and be relevant, valuable, and...more

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